UnitedHealthcare asked us to design an experiential display that would introduce the Navigate4Me program to employees—highlighting the vital role each team member plays in shaping a positive member experience.
We created an immersive, interactive exhibit that invited employees to connect with Navigate4Me in a personal and impactful way. Through bold visuals and emotional storytelling, we turned awareness into genuine appreciation—and sparked meaningful engagement.
CD: Jason Mihalakis/Jessica Schmelzer
AD: Daniel Williams
D: Ali Feneis
Employees picked up phones to hear Navigators share powerful, firsthand accounts of how their support changes lives.
Employees were invited to personalize heartfelt messages to members, adding a human touch to the care journey.
Cards gave members a tangible reminder that someone is rooting for them.
A kinetic type video with moving music evoked pride and empathy.
Messaging throughout the space reinforced the theme: every role matters.
Photography of real employees brought authenticity and connection to the experience.
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