Engineered Materials Inc. (EMI) successfully embraced a bold, modern brand identity that reflects its expertise and innovative spirit. The minimalist design, featuring a sleek visual identity and a refined color palette with bold orange accents, created a clean and confident brand. This modern aesthetic serves as a blank slate for future product ideas, while custom iconography simplifies complex concepts and improves user navigation. Curated photography and clear, confident messaging further reinforced EMI’s commitment to cutting-edge design and positioned them as a trusted leader in industrial product solutions.
Agency: catchfire
CD: Jessica Schmelzer
AD: Daniel Williams
D: Ali Feneis
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